Media Buying 101
WhatRunsWhere has put together a small guide on display media buying. This guide will cover the pre media buy research you need to do to get ready to start your media buy as well as limit your risk and improve your return on investment while buying, the types of display media buys you can do and what to remember when you’re actually negotiating the terms of your media buy.
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This information was basic and was a promotion for the author. Can't complain for it being free, though.
0 of 0 people found this helpful. Did you? August 29, 2012
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I highly appreciate what APPSUMO stands for, markets, and furthermore, this one D/L in particular was fantastic!
0 of 0 people found this helpful. Did you? June 27, 2012
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