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The Recipe for a Killer Launch

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Sure, you're in love with your app, but how do you get others to notice it? On the App Store, there are literally 500,000+ apps fighting for your attention. On the web it's even worse! How are you suppose to get noticed when things are so noisy? One way is to have a killer launch.


In this App Sumo Action Video, Jesse Maddox from TripLingo shares his secrets on how he successfully launched his app (His app was even FEATURED on the App Store!). Don't miss this!


Highlight points.

  • How to make the most of your launch
  • How to get users early
  • How to build momentum around your launch


What you will find below

  • Individual streaming sections so you can jump to whichever section you prefer
  • Bullet summaries of each section
  • Download links for the following:

    • The full video if you prefer to watch it on your desktop
    • The .mp3 version for your .mp3 player of choice
    • And finally, our email address so you can let us know what you want to see in our next Action Video

Enjoy...




Section 0: Intro

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What You Will Learn:

  • Why this is important
  • The basic outline for the course



Section 1: Creating your Launch Plan:

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What You Will Learn:

  • Why you should make launch dates public
  • How to build momentum
  • How to build your launch plan



Section 2: Connect with early customers

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What You Will Learn:

  • Leveraging LaunchRock
  • Getting your first 100 signups
  • An underused strategy used to increase engagment



Section 3: Getting Press and Gaining Momentum:

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What You Will Learn:

  • How to get press
  • How to leverage your personal network to start generating buzz
  • Telling relevant stories to get noticed.



Section 4: Getting featured in the App Store

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What You Will Learn:

  • How to stand out amongst 500,000 apps
  • Ways to improve your chances of being picked up as a featured app



Downloads

Download the full video for your desktop here

Download the .mp3 version here

Download the transcript here

*right click on the link and "save as" if opens in a new window

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What do you want to learn next? Just send an email to nextactionvideo@appsumo.com

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