How To Make Your First Dollar

So many smart people fail at making a profitable business even though they've read books, bought courses, blogs, etc... We're here to eradicate that!

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A note from Noah Kagan

I was working out last night and normally I would have stopped at 8 reps of shoulder presses (whatever those are). Fortunately my best friend Johnross was there and he pushed me to get 10. NO JR, I can't. He persisted and I got to 10.

It dawned on me that's what we are doing with the product you are evaluating.

Seeing what You can actually accomplish and "sitting" right next to you to help you get it done.

This software is a culmination of 10 years of my failures (wasted 1.5 years and losing $150,000+) and successes (#30 at Facebook, #4 at Mint.com and creating 2 multi-million dollar businesses).

If you were going to tell a friend to start a business, where would you tell them to go? I'm sure you can recommend a book or buy some crappy online course. But what if you really wanted to guarantee results?

Exactly.

I wondered that myself.

We all have excuses about not having time or money but what if we showed you the exact blueprint and steps to create your business.

The real question is what do you want?

If you want to start a business I promise you the AppSumo team and I will personally help you get there.

Text me if you have any questions: 510 866 6624.

Ps. Yes, I'm serious about this and NO I don't need your money. If you are in debt or want some get rich quick scheme, this is not for you. BUT if you are willing do some work at your pace then we are available at your beck and call :)

See What's Inside

Phase 1

Your golden idea.

How To Make Your First Dollar is all about resetting your business mindset and guiding you through the real work of building a business. This starts with taking an honest look at your entrepreneurial ego.

A lot of entrepreneurs stubbornly refuse to let go of a failing business idea, so we start by showing you how to properly handle failure.

Our Failure Olympics is guaranteed to push you out of your comfort zone. The discomfort is brief, but the confidence that comes from experiencing failure is permanent!

All of the humbling and confidence-building exercises will get you in the proper mindset to come up with ideas that are interesting to you. Then we help you narrow your ideas down to one golden idea.

Failure Olympics

Most of our fears and failures are self-created. To overcome them, you need to be comfortable when things don't work. Here we see students practicing their smile for the Smile Challenge.

Join The Failure Olympics

Phase 2

Finding Validation.

The best part about How To Make Your First Dollar is that we don't lecture students. Instead, we make you experience everything we teach. You can't move forward until you actually go out and complete each task.

In this phase, you'll learn what it means to validate an idea by creating a series of trial businesses by yourself: a house cleaning service, a new bacon flavored coffee product, and a taco tracking app. Ever thought you'd be selling bacon flavored coffee?

We'll also show you how to find whether your idea is high on a customer's "totem pole" using 9 methods of validation, with a crap ton of stories about how real businesses validated their initial ideas using these same techniques.

Through all of this, your own golden idea will be put to the test. By the end you'll have a real business on your hands.

11 Real Validations

Lisa proved her product was in demand by getting 3 paying customers at $2.50 each before deciding to make a business out of her delicious muesli recipes. Months later, her business is thriving.

Validate Your Idea

Phase 3

Getting To $1,000.

After you weather this "entrepreneurial bootcamp" you may wonder, "where do I go now?"

Time to register your LLC and get business cards, right? NOPE. These are added distractions you don't need while your business is just learning how to fly on its own. We'll teach you to be aware of and avoid these common "playing business" pitfalls and focus on what really matters.

After guiding you through getting your first batch of customers we'll walk you through tons of $0 marketing tactics to discover what grows your business.

Earning that first $1,000 is just the beginning. We'll give you the techniques you need to get to $1,000+ in monthly recurring revenue and beyond.

Get Started!

The Ideal Customer

The only way you can succeed at selling to your customer is to really know them. You'll create an avatar of your ideal customer and spend the next 3 days selling to potential customers who fit that mold.

13 Free Marketing Tactics

Be careful about spending money on marketing in the beginning. It is an easy way to make excuses about why the business is not working. We have 13 free marketing strategies for you to utilize.

Carter Bailey
Crème Brûlée Chef

This is one of the best returns on my investment in terms of the money I've put into it, as far as books or courses go. I've read the Four Hour Workweek and it put a lot of ideas into my head, but in the end it's very passive. This system gets you into the practice of actually doing stuff.

Make Your First Dollar

Here's a preview of the course.

Anytime, anywhere, any schedule.

Building a real business mostly happens away from the computer, so we created a system you can take with you on the move.

If you feel inspired after work, during vacation, or even in the restroom, you can hop on and learn wherever you are, at your own pace.

Join the Movement

We couldn't say it better ourselves...

Sam Zhao
Budding Entrepreneur

Your course sure got me motivated and gave me the momentum to do more stuff. I recently posted a request/offer on hacker news asking to do volunteer work... If I didn't take your course, I would have thought too much and coward a bit and never say anything like that.

Don Livanec
Developer

These ideas are so much different than the ideas I usually come up with. As a software developer I'm constantly thinking up software, not services... this could be a huge glaring issue that has held me back.

Mark Winstein
Creater of Butterfly Wallet

I wanted to thank you for great your guidance last year. Sold 7000+ wallets to REI, the biggest outdoor retailer. You can find them on the shelf there now. Also, did well online - that led to closing the deal with REI. 2012 gross sales last year was over $40K.

Universal methods.

From Memphis to Mumbai, our process applies everywhere.

Get On Board

Coffee Challenge

For a lower price than your daily cup of coffee (about $1.15) you can join How To Make Your First Dollar. Try giving up your daily beverage for just a month and sign up to our Bootstrapper plan.

Episode Challenge

Time more of an issue for you? Try skipping just one show every day (only 30 minutes) to complete just one task. We guarantee this is more rewarding than Game of Thrones.

Join the neighborhood.

Gain access to our exclusive How To Make Your First Dollar community on Facebook. The community alone is worth the price because every member is a great connection and potential friend.

This is an amazing place to find your first customers and to seek advice. You're never alone with so many great people at your fingertips.

Find Your New Home

Just right for any budget.

Select the payment plan that sounds right for you.

Still not convinced?

Yael Grauer
Writer

If you've thought of starting a new business but never gotten around to it, or done your best but gotten stuck along the way, this course could be a great fit… so long as you're willing to step outside of your comfort zone and do things a little differently.

How To Make Your First Dollar is jam-packed with takeaways for wantrepreneurs. Challenging activities are sandwiched between goofy photos and funny videos--In true AppSumo fashion, everything's pretty light-hearted and fun, so you don't even realize how much you're learning.

What you'll get out of the course:

You'll assess your own strengths and learn some creative ways to find business ideas in line with your interests--and that other people actually want.

You'll save time and money (and minimize frustration) by validating a few of these ideas *quickly*--and BEFORE putting money into the thing--you'll fail faster and come back stronger. (For those of us who put blood, sweat and tears into products nobody bought, this is priceless).

You'll get step-by-step instructions on a myriad of strategies for validating a business, and lots of case studies to boot (including Noah's disc golf experiment).

You'll begin to cultivate the optimal entrepreneurial mindset. So you'll learn how to pick yourself up after failure, develop positive habits and set small goals so you'll rack up some wins as well.

It's hard to start a profitable business in just a few months, but what this course offers is a blueprint to guide you along the way long after the course ends.

Also included is access to a very busy closed facebook group to help you with brainstorming, and email guidance from Noah himself. He'll answer quick questions, give suggestions or help brainstorm solutions if you're stuck, ask probing questions if you're struggling, and provide encouragement from time to time. Nobody's holding your hand, but the course offers both accountability and support in a challenging but relaxed environment.

Get It Now

We've got your back.

You have a team of pros here to help you at any time.

Noah
Chad
Daniel
Eric
Anton
Steven
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