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Forget "hope-based" marketing. Guarantee your results before you even start

Chief Sumo Noah Kagan's growth framework proven at Mint.com and AppSumo, detailed as a step-by-step formula with templates you can copy and use immediately.

$199

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Rated 3.5 out of 5 tacos Rated 3.5 out of 5 tacos Rated 3.5 out of 5 tacos Rated 3.5 out of 5 tacos Rated 3.5 out of 5 tacos

Chief Sumo wants to BRAG:

AppSumo got 500,000 customers in 18 months.

I also eat 500,000 calories in 18 minutes... but that’s not as interesting to you.

What you SHOULD be interested in is HOW we got 500,000 people to signup for AppSumo.com, and HOW we get those people to buy stuff repeatedly.

Our secret? We use a growth strategy called the AppSumo Marketing Plan, developed and tested by AppSumo founder Noah Kagan during his time as Mint.com’s head of marketing.

The full plan has never been revealed before, and to be honest this is normally confidential info we keep inside the walls of AppSumo HQ...

But now we’re ready to share our “hyper growth” marketing plan with you.

In this Action Course, you learn the fail-proof framework that AppSumo founder Noah Kagan (#30 at Facebook, #3 at Mint, Founder of Gambit, and a former international sex-symbol) developed to take Mint.com to 100,000+ users 6 month after launch.

“When I first got the job at Mint before they launched, I committed to Aaron Patzer (founder) to get Mint.com 100,000 users 6 months after launching. Shit, I was a bit nervous.

Aaron was reluctant to give me the chance, and 6 figures is a big goal for a product that hadn’t launched yet.

In the end, and fortunately, we hit 100k users in the first 6 months.

How did I make that happen?”

The full AppSumo Marketing Plan Action Course teaches you the exact strategy that took Mint.com from unlaunched product with a few subscribers to 100,000+ users in 6 months after launch. Plus, you get ready to use blueprints for building your own Quant-Based Marketing framework and Blogger Network.

What you get:

1. The AppSumo Marketing Plan Action Guide. Week-by-week roadmap to help your business "launch like Mint" -- Guided action modules to ensure you have tangible results by the end of the Guide -- Detailed breakdowns showing how Noah grew Mint within just 6 months of product launch

2. Recorded Interviews.

Brand new, hour-long audio exclusive with Noah Kagan -- Downloadable transcriptions of audio interviews with Noah Kagan and VC Dave McClure of 500Startups

3. The Vault.

Ready-to-use spreadsheet templates for quant-based marketing -- The original spreadsheets and Marketing Plan that the Noah and the Mint team created.

4. Here's just a TINY SAMPLE from the full AppSumo Marketing Plan Action Guide:

  1. What's unique about this approach?
  2. Introducing Quant-Based Marketing
  3. 5 Steps to Quant-Based Marketing
  4. Your Own Marketing Plan From Zero to Launch in 12 Weeks
  5. Before You Begin: Set Goals
  6. Week 1: Make a list of targeted users
  7. Week 2: Set up your landing page
  8. Week 3: Locate your users
  9. Week 4: Track everything
  10. Week 5: Test your messaging
  11. Week 6: SEO
  12. Week 7: Content strategy
  13. Week 8: SEM
  14. Week 9, Part 1: Advertising
  15. Week 9, Part 2: Social media
  16. Week 9, Part 3: Launch Timeline
  17. Week 10: Involve key bloggers
  18. Week 11, Part 1: PR and media
  19. Week 11, Part 2: Email marketing
  20. Week 12: Community
  21. Post-Launch, Part 1: Distribution
  22. Post-Launch, Part 2: Free publicity
  23. What did it take for Mint to win?
  24. A Word from Noah

These are exclusive, never-released secrets from one of the most successful product launches of ALL TIME, and ones we use to this day at AppSumo.

A growth framework proven by Internet giants... detailed as a step by step formula... with templates you can copy and use immediately... how much growth are you missing out on by NOT using the AppSumo Marketing Plan?

Here’s how to get started:

Click the “Buy now” button and grab this deal today.

You will get an email with a members’ area login and custom username/password.

Login, get all the materials, and change your game.

This Action Course is live TODAY -- ready for you to access and use immediately.

Get your copy of the AppSumo Marketing Plan Action Course (an AppSumo Exclusive) TODAY and start achieving hyper growth for your business.

Sincerely,

The Chief “Spilling-all-our-secrets-is-probably-a-bad-idea” Sumo

Most Helpful ▼ / Highest Rating
Bought

David McCulloch Rated 2 out of 5 tacos Rated 2 out of 5 tacos Rated 2 out of 5 tacos Rated 2 out of 5 tacos Rated 2 out of 5 tacos

It was all a bit Marketing-lite. After reading the marketing document in a few minutes I had absolutely no inclination to listen to the interview. I had a quick read of the transcript though and it was similarly lite (TM?).

Nothing wrong with that of course, I can understand how this would work as an introduction to digital marketing as it feels more like a very light introductory chapter from a paperback on digital marketing, but definitely not containing 'Detailed breakdowns showing how Noah grew Mint within just 6 months of product launch.' Nothing contained within this was detailed in any way and it really shouldn't be sold as such. Maybe my expectations were a little more academic, with this being sold as a course, so my expected requirements weren't met in that respect.

Don't get me wrong, I certainly wasn't expecting the golden ticket, just a bit more detail and a lot more meat. Unless you are very new to the business, I'd steer clear but if it is all new to you, it's a good summary of online marketing presented in an easily digestible format.

Could also be good as a digital marketing taster for clients who aren't accustomed to the online sector.

40 of 42 people found this helpful. Did you?   July 4, 2012

Bought

Kenneth Delaney Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos

Very informative. I could see where an internet marketing "expert" could see this as "beginner" material but seeing as though I am a developer with a new online business and I don't have much experience with marketing, this is an awesome start for me and my team. Thanks Sumo!

13 of 15 people found this helpful. Did you?   July 16, 2012

Bought

Sumo-ling Rated 1 out of 5 tacos Rated 1 out of 5 tacos Rated 1 out of 5 tacos Rated 1 out of 5 tacos Rated 1 out of 5 tacos

2 of 7 people found this helpful. Did you?   August 24, 2012

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Sumo-ling Rated 4 out of 5 tacos Rated 4 out of 5 tacos Rated 4 out of 5 tacos Rated 4 out of 5 tacos Rated 4 out of 5 tacos

1 of 10 people found this helpful. Did you?   July 6, 2012

Bobby Paterson Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos

Top drawer!

1 of 11 people found this helpful. Did you?   July 25, 2012

Bought

Giacomo Melani Rated 4 out of 5 tacos Rated 4 out of 5 tacos Rated 4 out of 5 tacos Rated 4 out of 5 tacos Rated 4 out of 5 tacos

1 of 11 people found this helpful. Did you?   July 14, 2012

Bought

Sumo-ling Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos Rated 5 out of 5 tacos

0 of 1 people found this helpful. Did you?   January 11, 2013

Most Recent ▼

Mitja Mirti?

I am sure you would make more sales of this one if you would lower the price :-)

December 20, 2012

Rand Owens

I wish the price wasn't $200. I see that it was $69 a month ago, wish that would come back. I buy a lot from you guys, but $200 is outside my budget currently.

November 7, 2012

Bryan A

$199? Where is our deal? :)

September 18, 2012

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